当 NCAA 去年夏天制定了一项政策,允许运动员通过使用他们的名字、形象和肖像来赚钱时,他们的想法是让球员有机会赚一点钱,但不会被用作招募武器。

这不是它的工作方式。付费比赛的情况或不正当的诱因仍然被禁止,但没有什么能阻止大学让新兵知道校园里的运动员已经通过 NIL 交易获利,以及如果他们有兴趣可以获得多少支持。

FILE - Georgia head coach Kirby Smart speaks with Alabama head coach Nick Saban before the first half of the Southeastern Conference championship NCAA college football game, Saturday, Dec. 4, 2021, in Atlanta. When the NCAA instituted a policy last summer allowing athletes to earn money off use of their name, image and likeness, the notion was that it would give players a chance to make a little money but wouldnt be used as a recruiting weapon. Thats not how its worked out. (AP Photo/Brynn Anderson, File)